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COST REDUCTION - Opening keynote presentation Strategic packaging procurement for business success
Transforming strategic suppliers into strategic partners and sources of innovation together with sustainable growth has been a key priority for Unilever Procurement. By focusing on more than just the bottom line, Unilever has committed to building lasting partnerships with their suppliers through the Partner to Win program. Marika will explain the opportunities and challenges of this programme as Unilever looks to double the size of its business whilst halving its environmental impact by 2020.
Marika Lindström Vice President - Packaging ProcurementUnilever |
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WASTE REDUCTION - Keynote commentary Packaging at the heart of the food waste challenge - progress and obstacles
Established as a not-for-profit company in 2000, WRAP is backed by government funding from Defra (Department for the Environment, Food and Rural Affairs), the Scottish Government, the Welsh Government, the Northern Ireland Executive, and the European Union with the aim of helping businesses, local authorities, communities and individuals reap the benefits of reducing waste, developing sustainable products and using resources in an efficient way.
- Learn best practice in food waste reduction in the supply chain through packaging
- When the product talks: the core function of food labelling in consumers’ food waste decisions
- Discover the latest developments in smart packaging solutions for food safety
- Understand the role of governments and the corporate sector in food safety
- Assess international standards for food packaging
Dr. Liz GoodwinCEOWRAP |
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INNOVATION Private label packaging development across Kingfisher’s international markets
- Delivering brand consistency through packaging at a global level
- Consumer insights: product perception and drivers of change across the brands
- Main challenges and obstacles when designing and implementing the scheme
Jonathan CouperHead of Brand RealisationKingfisher | PRODUCT SAFETY Developments in packaging serialisation for optimum product traceability and brand protection
Understand the future challenges in packaging serialisation and learn how changes in packaging technology and legislation across Europe are contributing towards stronger product security and counterfeit elimination.
- Discover the challenges and benefits of adding codes to verify products: Serialisation and matrix code usage
- Explore the latest developments in legislation on serialisation: Impact and preparation for future pharmaceutical packaging
- Learn about global standardisation of pharmaceutical packaging and examples of differences in Europe, America and Asia
Christian ReidigerHead of Mass Serialization & Coding Core TeamBayer Healthcare |
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INTERACTIVE WORKSHOP The beverage can: Packaging that connects your brand to new consumers
- Why the beverage can continues to be an attractive form of packaging, even after 70 years on the market!
- Make your product stand out with packaging that easily displays graphics and messages to the consumer
- Sustainable packaging that is light and easy to recycle
Gerlof ToenhakeDirector, Customer Relationship ManagementBall Packaging Europe | INTERACTIVE WORKSHOP Sustainable luxury: Making products stand out with Iscent films
- How light scattering visual and haptic effects are made using paper, carton and plastic films
- Optimising and tailoring films for different packaging applications
- Examples of different propositions for on pack “printing”
- How Iscent’s technology can be integrated into existing printing presses
Eero HurmeManager, Sales and Marketing Iscent | INTERACTIVE WORKSHOP The role of packaging in making consumer's lives easier
- Understanding what types of packaging are causing problems for the consumer and the effect this has on your product
- The variety of packaging solutions – opening, closing, protecting and informing - available to ensure your product is functional and provides the very best in quality
- The importance of user friendly packaging to your consumer
Martin DallasManaging Director, Packaging SolutionsPayne |
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INNOVATION Driving brand loyalty and growth through packaging design innovation
- Learn how design creates value and competitive advantage for the brands in Coca-Cola’s portfolio
- Our contour bottle and Spencerian Script are considered cultural icons and represent a 90-year case study for the value of design
- Design will play an increasingly important role in support of our ambitious 2020 Vision to win in the market – driving innovation, building brand love and increasing market share
Saskia GoeteynEU Design InnovatorCoca-Cola Services | R&D TECHNOLOGY Strategies in fighting against counterfeit pharmaceuticals
Dr. Redeker will focus his presentation on how packaging R&D and innovation is crucial in order to combat counterfeiting drugs.
- Latest developments in security packaging technology
- Best practice in overt and covert packaging techniques
- Effective packaging design to combat drug counterfeiting
Dr.Frank RedekerSenior Director Global Packaging Grünenthal GmbHHead of Pharma Production |
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INTERACTIVE WORKSHOP External Innovation: Achieving the desired results more frequently and at a faster pace
- Hear case studies which demonstrate how external innovation is vital to maintain and progress your business
- How to connect and achieve a collaborative relationship
- See a variety of pro-active 'ready to use' packaging innovations that can help bring your business forward
Dennis Van EetenPackaging Innovation ManagerMars
Dick de KoningPackaging Innovation ManagerBudelpack Poortvliet BV | INTERACTIVE WORKSHOP
Innovative re-closable technologies for pack freshness: Different technology applications which influence the consumers choice
- No matter what market your product is sold to, a variety of different reclosable solutions need to be available to meet requirements of package sizes, packaging technologies, customer expectations and marketing strategies
- Understand how close co-operation between all partners in the value chain results in successful product concepts which can benefit your company : converter, pouch making and filling equipment supplier, distributor...
- Case studies: Examples from pet food, food and technical-chemical markets, showing bag designs and closure systems for flexible packaging, will be presented to highlight the benefits of innovative solutions adapted to the customer's needs for premade pouches and FFS solutions
Marc Le PechonSenior Sales Manager EuropePresto Slide-Rite® Products | INTERACTIVE WORKSHOP Increasing efficiency and securing quality in the supply chain of printed packaging material
- What is brand management technology and why is it important now?
- Increase efficiency, agility, consistency and focus in your marketing materials to save time and money
- Embrace opportunities for growth, whilst creating compelling and consistent consumer experiences
- Barriers of acceptance: In today’s challenging marketplace, brand management technology has become a necessity that quickly pays for itself by providing benefits that last
- Case study: Success factors and lasting benefits for companies such as Beiserdorf
Otto Groen CCODSN |
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DESIGN INNOVATION Designing the future of packaging; a bottle is not just a bottle
- Understand the evolution of a globally recognized icon
- Discover how packaging can create excitement, 365 days a year
- Learn how design and packaging can truly engage consumers
- Experience the power of creativity
Mark Van ItersonHead of Global DesignHeineken |
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